Social media Marketing is Simply an act of Marketing / Promoting and selling product through social media platforms. It is also an act of “Viral Branding” I.e Creating a Brand Name and an ( Online presence ) .

So Many Shops which emerged into E-commerce will surely agree without any doubt that social media marketing is a profound way they use in Marketing there product just the way they want it, and where it should be.

Here my Comparison – 5 Benefits of social media marketing over Email marketing

More reach

With social media marketing you are 100% sure to reach more people who would really appreciate your product and service.

For instance a simple facebook share / Post boost could reach over 23,000 – 69,000 people . Depending on price bargain.

But on E-mail marketing you are only restricted to what you have.

Say 500 Email subscribers.

More Fans

One way to build a Strong brand is to tell people who don’t know , you don’t become a star in eyes of your co-friend or perhaps some one who keenly knows all about you.

Thus, to get more fans and more Online presence, you surely need the social media platforms to get more fans.

Unlike Email Marketing, you are only restricted as been a star to a fan of which figure you have , say 1 thousand or five hundred, remember the more your fans ( your mail subscriber) the more you pay the email marketing companies

More sales

“Convince a Fresher and he would buy, save your breath, he who knows a soup taste sour won’t buy it.”

A new guy who just lodge into your website has 100% probability of buying, than a person on your mail list who probably has all ideal he needs and aint ready to pay a kobo.

Less spending

On social media marketing you spend when you want to, and when you feel like.
But on E-mail marketing you spend every month, always paying the mail service company a monthly token even if you get an optin or not.
E.g Getresponse $15/monthly, Mail Chimp $25/monthly.

Also the more The subscribers the more you spend, for instance if you have 1000 subscribers it would lead to an increase in your monthly subscription fee, but on social media, the more your fans,the more your online presence get noticed and perhaps get more social fan.

To Generate more subscribers

I know this is a bit controversial, but for you to get a better E-mail subscribers you need a do some social media promotions, which might earn you more newly subscribed members.

In all social media gives your content more exposure and its a perfect way to get an extra box.

Howdy the ball is in your court those are my opinion and gesture .

Thanks for reading :-)